UFC LAUNCHES MONTH-LONG CELEBRATION OF BLACK HISTORY MONTH
Memphis- UFCÒ, the world’s premier mixed martial arts organization, today announced the launch of its month-long celebration of Black History Month. UFC’s campaign will commemorate Black History Month by acknowledging the achievements made by African American and Black UFC athletes throughout the organization’s history.
Throughout February, UFC will highlight the personal stories of African American and Black UFC athletes, past and present, while celebrating their significance in promoting and growing UFC and the sport of mixed martial arts.
In addition, numerous top-ranked African American and Black UFC athletes will headline three of the four events produced at UFC APEX in Las Vegas during the month, including no. 5 – ranked heavyweight Alistair Overeem, UFC welterweight champion Kamaru Usman, former UFC heavyweight title challenger Derrick Lewis and UFC heavyweight Curtis Blaydes.
Overeem will face no. 6 – ranked heavyweight Alexander Volkov in the main event of UFC FIGHT NIGHT: OVEREEM vs. VOLKOV on Saturday, February 6.
Usman, UFC’s first African-born champion, will face no. 2 – ranked Gilbert Burns with the welterweight title on the line in the main event of UFCÒ 258: USMAN vs. BURNS, which takes place on Saturday, February 13.
On Saturday, February 20, no. 4 – ranked Lewis will face no. 2 – ranked Blaydes in the main event of UFC FIGHT NIGHT: LEWIS vs. BLAYDES, as both heavyweights look to move closer to a future shot at the heavyweight title.
UFC will also commemorate Black History Month across its digital and social platforms with exclusive content such as an interactive timeline, features, and vignettes published weekly to UFC.com/black-history. UFC will also include special content during its broadcasts via watermark inclusion, athlete features, and vignettes throughout the month.
In addition, UFC will produce a two-part special as part of ESPN’s Black History Month-themed programming that will feature some of the biggest names in UFC.
The first episode, UFC Ultimate Knockouts: Black History Month – Epic Knockouts will air on Thursday, February 11, at 9 p.m. ET on ESPNEWS. The second episode, UFC Ultimate Knockouts: Black History Month – Classics will air on Tuesday, February 23 at 9 p.m. ET on ESPNEWS. Each episode features the greatest knockouts by African American and Black athletes in UFC history, including Jon Jones, Francis Ngannou, Derrick Lewis, Kevin Randleman, Rampage Jackson, Joaquin Buckley, Kevin Holland, and more.
UFC FIGHT PASSÒ, the world’s leading streaming service for combat sports, will also highlight the accomplishments of top African American and Black UFC athletes as part of its “Fighter of the Day” feature.
About UFC®
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 625 million fans and 142 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world, while broadcasting to approximately 900M TV households across more than 175 territories. UFC’s athlete roster features the world’s best MMA athletes
representing more than 70 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC was acquired in 2016 by global entertainment, sports and content company Endeavor, along with strategic investors Silver Lake Partners and KKR. UFC is headquartered in Las Vegas, Nevada.
For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.
Press Contact:
Brian Smith
702-956-6566
bsmith@ufc.com
GH 02.01.2021
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